cultural event
a cartographic logo system
world creativity day is a global event celebrated every april 21.
in 2018 i designed their visual identity based on a cartographic logo system, to generate a different logo for every city in the world.
in 2019 i designed a public website and back office webapps.
a cartographic logo system
world creativity day is a global event celebrated every april 21.
in 2018 i designed their visual identity based on a cartographic logo system, to generate a different logo for every city in the world.
in 2019 i designed a public website and back office webapps.
a cartographic logo system
world creativity day is a global event celebrated every april 21.
in 2018 i designed their visual identity based on a cartographic logo system, to generate a different logo for every city in the world.
in 2019 i designed a public website and back office webapps.
a cartographic logo system
world creativity day is a global event celebrated every april 21.
in 2018 i designed their visual identity based on a cartographic logo system, to generate a different logo for every city in the world.
in 2019 i designed a public website and back office webapps.
what
visual id, ux/ui
what
visual id, ux/ui
when
2018, 2019
when
2018, 2019
cartographic logo system
the identity was designed in 2018, right after the un approved the addition of the ‘world creativity and innovation day’ to it’s global calendar.
the starting points for the logo system were:
1. the un emblem – which clearly refers to ‘world’, and with a bit of effort, also to ‘day’ (one rotation of the earth);
2. a globe colored in three overlapping primary colors (rgb / cmy) – which refers to art and creativity.
cartographic logo system
the identity was designed in 2018, right after the un approved the addition of the ‘world creativity and innovation day’ to it’s global calendar.
the starting points for the logo system were:
1. the un emblem – which clearly refers to ‘world’, and with a bit of effort, also to ‘day’ (one rotation of the earth);
2. a globe colored in three overlapping primary colors (rgb / cmy) – which refers to art and creativity.
cartographic logo system
the identity was designed in 2018, right after the un approved the addition of the ‘world creativity and innovation day’ to it’s global calendar.
the starting points for the logo system were:
1. the un emblem – which clearly refers to ‘world’, and with a bit of effort, also to ‘day’ (one rotation of the earth);
2. a globe colored in three overlapping primary colors (rgb / cmy) – which refers to art and creativity.
cartographic logo system
the identity was designed in 2018, right after the un approved the addition of the ‘world creativity and innovation day’ to it’s global calendar.
the starting points for the logo system were:
1. the un emblem – which clearly refers to ‘world’, and with a bit of effort, also to ‘day’ (one rotation of the earth);
2. a globe colored in three overlapping primary colors (rgb / cmy) – which refers to art and creativity.
one logo for each city
the same azimuthal projection of the un emblem is applied to the colored globe, but instead of the north pole, each city where the event takes place is used as its own center of projection.
abstracting the map, the color shapes are used as symbols for each city.
one logo for each city
the same azimuthal projection of the un emblem is applied to the colored globe, but instead of the north pole, each city where the event takes place is used as its own center of projection.
abstracting the map, the color shapes are used as symbols for each city.
one logo for each city
the same azimuthal projection of the un emblem is applied to the colored globe, but instead of the north pole, each city where the event takes place is used as its own center of projection.
abstracting the map, the color shapes are used as symbols for each city.
one logo for each city
the same azimuthal projection of the un emblem is applied to the colored globe, but instead of the north pole, each city where the event takes place is used as its own center of projection.
abstracting the map, the color shapes are used as symbols for each city.
logo generator
i coded animated versions of the logo and a logo generator based on each city’s geo position.
the sketch above is a playful interactive version, where the mouse position relative to the canvas defines the point of projection for the logo.
logo generator
i coded animated versions of the logo and a logo generator based on each city’s geo position.
the sketch above is a playful interactive version, where the mouse position relative to the canvas defines the point of projection for the logo.
logo generator
i coded animated versions of the logo and a logo generator based on each city’s geo position.
the sketch above is a playful interactive version, where the mouse position relative to the canvas defines the point of projection for the logo.
logo generator
i coded animated versions of the logo and a logo generator based on each city’s geo position.
the sketch above is a playful interactive version, where the mouse position relative to the canvas defines the point of projection for the logo.
website and matching system
one year later i designed a website for the event, which included local news and events pages for each city.
i also designed (with fabio rocha) a set of event proposal submission forms; and a matching system for the local leader to manage events, times and available spaces.
the main insight here was to organize the leader’s experience around the schedule – each event proponent would submit their available times, and each host space would do the same, so the leader would have a clear view of the time windows, conflicts and possibilities.
we didn’t get to measure the difference, but the matching system was set to drastically reduce the time spent by the local leader, which is one of the key people for the organization to retain.
website and matching system
one year later i designed a website for the event, which included local news and events pages for each city.
i also designed (with fabio rocha) a set of event proposal submission forms; and a matching system for the local leader to manage events, times and available spaces.
the main insight here was to organize the leader’s experience around the schedule – each event proponent would submit their available times, and each host space would do the same, so the leader would have a clear view of the time windows, conflicts and possibilities.
we didn’t get to measure the difference, but the matching system was set to drastically reduce the time spent by the local leader, which is one of the key people for the organization to retain.
website and matching system
one year later i designed a website for the event, which included local news and events pages for each city.
i also designed (with fabio rocha) a set of event proposal submission forms; and a matching system for the local leader to manage events, times and available spaces.
the main insight here was to organize the leader’s experience around the schedule – each event proponent would submit their available times, and each host space would do the same, so the leader would have a clear view of the time windows, conflicts and possibilities.
we didn’t get to measure the difference, but the matching system was set to drastically reduce the time spent by the local leader, which is one of the key people for the organization to retain.
website and matching system
one year later i designed a website for the event, which included local news and events pages for each city.
i also designed (with fabio rocha) a set of event proposal submission forms; and a matching system for the local leader to manage events, times and available spaces.
the main insight here was to organize the leader’s experience around the schedule – each event proponent would submit their available times, and each host space would do the same, so the leader would have a clear view of the time windows, conflicts and possibilities.
we didn’t get to measure the difference, but the matching system was set to drastically reduce the time spent by the local leader, which is one of the key people for the organization to retain.